Appro International, Inc. (“Appro”) is a leading developer of supercomputing solutions uniquely positioned to support High Performance Computing markets. Appro accelerates technical applications and business results through optimized architecture coupled with latest technologies and HPC expertise. Appro headquarters is in Milpitas, CA with offices in Houston, TX, Korea and Japan. For more information, visit www.appro.com.

We have an immediate opening for a Marcom Specialist position in our Milpitas, CA facility. Our candidate needs to possess exceptional relationship-building skills with 2 years’ experience in executing marketing communication plans to support company brand from a content and creative assets deliverables standpoint. This position will need to understand company products and customer needs to execute programs to ensure successful product launches and marketing efforts overall. Maintain the company focused marketing strategy and goals involving partner marketing activities, company website maintenance, marketing collateral development, creating promotional campaigns while maintaining brand consistency as well as creating quarterly reporting on marketing metrics and analysis.

Skills:
• Implement/ execute quarterly marketing plans with key partners by managing MDF ( Marketing Development Funds) and reimbursement process
• Manage website functionality, content, images, look and feel and leverage the website as a key marketing tool
• Develop and Manage Mktg Collateral such as product brochures, datasheets, success stories, flyers etc by coordinating content, graphics and layout to meet timelines
• Manage graphic and web agencies for specific graphic ideas, flash demos, product demos, and collateral materials
• Responsible for media ads as well as creating marketing messages and creative ideas for banner ads, posters, graphics and flyers to include managing timeline and deliverables to meet the requirements for the specific media sites .
• Work with vendor and graphic agencies for specific projects
• Support the Marketing Director during product launch activities by following the marketing plan from concept through completion, including Web site content changes, design and promotion of key marketing messages for Appro’s products and events
• Maintain Appro’s product and company picture library up to date
• Coordinate all Marketing payments and be the liaison between Marketing and Accounting
• Monitor customer satisfaction through effective surveys- Continue to improve customer surveys for technical support, installation support, and installations service
• Collect, analyze, and synthesize data and create quarterly marketing metrics reports to include lead generation reports and Webtrends reports

Job Requirements /Candidate Attributes:
• Strong work ethic and willingness to take ownership for listed responsibilities
• Ability to define problems, evaluate data, establish facts and make decisions
• Excellent interpersonal skills, flexibility and detailed oriented
• Superior organization and prioritization skills with ability to set priorities, manage time and multi-task
• Advanced Outlook, Word, Excel and PowerPoint skills
• Knowledge of Adobe Photoshop and or Web Design software
• Ability to perform under pressure and meet deadlines
• Persistence, resourcefulness, drive and ability to work proactively
• Strong communication skills, both verbal and written
• Sense of humor and ability to have fun in productive atmosphere
• Adaptability to different working styles
• Bachelor’s degree in Marketing or related Field with a maximum of 3 years of marketing experience

Appro International, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, or national origin.

Please send your resume and salary requirement to approjobs@appro.com.

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