O’Reilly Media, Inc. spreads the knowledge of innovators through its books, online services, magazine, and conferences. Since 1978, O’Reilly has been a chronicler and catalyst of leading-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying “faint signals” from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

MARKETING DIRECTOR, CONFERENCES

The Marketing Director is directly responsible for strategic direction of the O’Reilly conference marketing programs. The Marketing Director will spearhead marketing initiatives that are consistent with the overall conference strategy and goals, and manage ongoing results assessment and follow-up. A strong communicator with excellent presentation and proven writing skills, the Marketing Director is responsible for driving outreach to key new technical markets and will act as marketing lead in ongoing interaction with technical communities, using a variety of social networking and marketing tools. The Marketing Director is proactive with an entrepreneurial spirit, yet able to work as part of a close knit team and will have responsibility for managing the Conference Marketing staff. Travel to all assigned conferences is a necessary component of this position. This position is located at our Sebastopol, CA headquarters office and reports to the VP, Conferences.

ESSENTIAL FUNCTIONS:

Analyze and track results of marketing efforts to achieve and/or exceed the revenue goals for each individual conference

Strategize with program chairs/committee members, Sales, Book Publishing, Marketing, Design, and Safari Books Online as appropriate on integrated marketing ideas and tasks

Identify opportunities, allocate resources, develop marketing messages and execute marketing programs that deliver results

Drive and execute outreach with key influencers and groups to gain their involvement in events, both for pre-event promotion and onsite involvement and activities

Act as marketing leader in ongoing interaction with key technical communities using a variety of social networking and marketing tools

Work with and manage marketing personnel in the promotion of products and services

Manage and motivate conference marketing personnel to develop a strong and effective team

KNOWLEDGE, SKILLS AND ABILITIES:

Expert knowledge of marketing best practices for effective outreach, including current social networking tools

Strong, working knowledge of technical audiences

Knowledge of O’Reilly conferences, products, and services

Knowledge of trends and issues in technology industries, particularly as they relate to programming languages, operating systems, Internet software, and social media

Excellent organizational skills with the ability to manage multiple priorities and projects under extreme time constraints

Excellent written, verbal, and presentation skills; strong command of grammar, spelling, and style

Advanced skills in word processing, spreadsheet, and email applications

Proven ability to pursue opportunities and audiences in new event space

Ability to learn new tools and programs, such as SiteCatalyst, iPost, ExpectNation, GoogleDocs

Ability to maintain creativity, flexibility, and motivation in a team environment

MINIMUM QUALIFICATIONS:

4-year college degree in Business, Marketing, or Management, or related area of study, or a combination of relevant education and experience

5+ years experience in senior level marketing role

3+ years experience in events, conferences, and/or tradeshows

Must be able to travel up to 25% of the time including weekends and holidays, domestically and internationally

O’Reilly Media, Inc. was created to provide interesting work for interesting people. We follow our dreams, our curiosity, and our sense of what’s important. Headquartered in Sebastopol, CA, with multi-state and international offices, the company provides opportunities to work, learn, and exchange ideas with the most talented people in the industry. We also provide a competitive compensation/benefits package. If this sounds appealing and you would like to learn more, we invite you to visit our website at http://oreilly.com. If you feel you have the qualifications, please email your cover letter and resume directly to jobs@oreilly.com.

O’Reilly Media, Inc. is an equal opportunity employer.